Clearance of Blackthorn in Bournemouth

Ed’s Garden Maintenance Operator Mark who covers the Bournemouth area was contacted by a local school to clear an area overtaken by Blackthorn (Prunus spinosa blackthorn, or sloe) at the back of their sports field.  Mark provided a quote which was agreed by the trustees and a date for the work agreed.  The work took two days and the customer was very happy, so much so he has been asked him to provide an estimate for further work.  Please contact Ed’s Garden Maintenance for a free estimate

Stuart Thackeray reflects on his first year with Ed’s

Stuart Thackeray came on board to run an Ed’s business in the spring of 2014. Let’s hear what Stuart has to say about his first year with Ed’s.
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“Before I joined Ed’s I had an established career in London and outwardly I guess my life looked very successful. The reality was I was bored with the rat race commute, no longer inspired by my job and felt that my work-life balance made it hard for me to pursue my interests as much as I would have liked.
“To be honest I felt that I was living what was perceived to be a “successful” life but true success is measured by being at one with yourself and happy and in that aspect my career was severely lacking. I’ve got a strong business background so I knew up front what the important factors were when starting up your own business.
“I had my checklist and of all the options I looked at, joining Ed’s was the one that came out on top. I’ve had conversations with friends who questioned my reasons for wanting to be part of a franchise operation when I already had experience of running a business. The answer is simple – it was nothing to do with lacking confidence but all about the realisation that there was no way that I could develop such a strong sales, marketing and technical support engine as I am getting for the level of investment required to join Ed’s.
“Well, here we are one year on and life is very good. Encouraged by my success in setting up an Ed’s business in New Malden, Surrey during my first year I took the decision to complete the change in lifestyle and move to the country.
“I never thought I would have the confidence for such a bold move given I was still in my first year of trading, but I’d always wanted to return to the county I was brought up in and live the rural dream with all it’s clichés. However, by following the Ed’s business model, my business was developing so well, I was 100% sure I could still make it work for me in rural Norfolk rather than the heavily populated suburbs of Surrey.
“So now, instead of a journey to work on the packed 07:30 train into London Waterloo, my commute, in my Ed’s van winds its way along quiet picture postcard country lanes with me at the wheel and Angus, my working black Labrador sidekick, keeping me company.
“I don’t want to make it all sound perfect, obviously work always has its challenges and starting a business takes a lot of dedication and very hard work. My customers are generally lovely although you always get the odd one who does not value the services I offer. It is real life after all.
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“What I can truthfully say though is that a bad day gardening for me is always ten times better than a bad day at the office. Freedom and the knowledge that I am running my own show but with a successful business backing me gives me peace of mind and a sense of wellbeing. Birdsong, big skies, the sun on my back and feeling fitter than I have done in years are added bonuses!
“Would I join Ed’s again, knowing what I know now? Yes, without a moment’s hesitation! In fact, one of our operators has just joined Ed’s for a second time – Lucy sold her successful Ed’s business due to a lifestyle move abroad and, having decided to move back to the UK a couple of years later, she’s joined Ed’s again. I think that says it all, who would do that if Ed’s wasn’t what it professed to be?”

Country Cottage outside Swindon

Ed’s Garden Maintenance Operator Paul who covers the Swindon area provides regular garden maintenance for this beautiful cottage garden.  The customer provides Paul with tea and homemade chocolate cake every week!

Please contact Ed’s Garden Maintenance for a free estimate if you require regular garden maintenance or a one off garden tidy.

Rhododendron in Hampton

Our Ed’s Garden Maintenance Operator Clive who covers the Hampton area sent in this example of a lovely Rhododendron.  Clive has been providing regular garden maintenance for the customer.  Please contact Ed’s for a free estimate for your garden maintenance needs.

Well Maintained Wisteria in Hampton

Ed’s Garden Maintenance Operator Clive from Hampton sent in these beautiful photographs of some well maintained examples of wisteria from his regular customers.

 Please contact Ed’s if you would like a free estimate for regular garden maintenance.

Double the Lawn Size in Putney

Removing the border
Clearing the site

Preparing to turf
Rolling out the turf

Ed’s Garden Maintenance Operator Anita from Putney sent in these photographs showing the process involved to increase the size of a lawn.

Anita’s team removed about 12 meters of brick and cement borders, about two tonnes of pea shingle and about 8 tonne bags of mature tree / shrub / plants.  The customer had 12 meter square lawn and Anita managed to doubled the size.

Completed

Please contact Ed’s for a free estimate to turf your garden or for general garden maintenance.

Spring Turfing in Putney

Ed’s Garden Maintenance Operator Anita who covers the Putney area sent in these before and after photographs of a recent turfing job.

Please contact Ed’s Garden Maintenance for your gardening requirements.

Ed’s Garden Maintenance launches new web site


Ed’s Garden Maintenance launches new website
“Here at Ed’s we are very excited about having just launched a brand new website. We had a perfectly good website before but if a business really wants to be in online pole position, it’s very important to be keeping pace with the rapidly changing online operating environment. We only launched our new website at the beginning of the month in time for the Google update and already levels of phone and web new business enquiries are running even higher than is the norm at this busy time of year.”

Ed’s Garden Maintenance has a unique advantage in this area as its founder, Ed Mauleverer, has a stellar background in systems development and technical areas such as search engine optimisation.  This puts Ed’s in an excellent position to develop bespoke systems solutions that are well beyond the sophistication level of most companies of that size. 

In Ed’s own words, “A key element of our franchise offering is a very powerful online presence to help Franchise Operators to achieve aggressive business growth. The horizons are constantly changing – people are generally aware of the changes Google are making with a view of higher efficiency in the search engine domain but this is only the very tip of the iceberg.  In Ed’s we see it as our responsibility to keep up with all of this – to harness the challenge and to turn it to our advantage.  There are many facets of having a strong online presence, but an excellent website is probably the jewel in the crown.  We have spent a lot of time developing our new website using and customizing brand new technologies in areas such as responsive web design to work on all types of devices – truly key in the brave new world in which we’re competing.  A huge amount of effort has gone into this but we believe that it puts us in an excellent position to take our brand forward and to leverage business opportunity for our network”.  

Another feature of the new website is the incorporation of micro-sites for individual Operators.  This is key to promoting local gardening businesses within a high-profile global brand context. 

Finally, the website boasts an impressive customer review capability.  In the words of Paul, who runs his Ed’s business in Swindon.  “The website is really impressive and I am thrilled to have my own micro-site on it to push my local business.  I am also very excited by the customer review capability.  I know this is great for pushing us up the search engine rankings, but I also love the fact that the proof of my commitment and professionalism is out there for potential customers to see. It is so much more powerful if customers’ belief in you is written in black and white.”